This year's World Economic Forum was dominated by the internet. Global traders discussed it, sessions were blogged on it, newspaper executives talked endlessly both about their own sites and the extraordinary aquisitions and mergers turning internet geniuses into billionaires.
Rupert Murdock, top dog of the media moguls, spoke about NewsCorp buying MySpace and how his move had first been laughed at (for the price he paid) then hailed as a great deal.
Google's billion-dollar purchase of YouTube was viewed as both brilliant and stupid, depending to whom you chose to listen.
And the children (really, they are) who started these silly sites like Flickr (on which you place your holiday pictures for only $250 a year) and FaceBook (where you connect with friends) spoke to seasoned journalists like myswelf as if we were idiots.
And believe me, we are. They are worth billions of dollars, individually. We are not.
The founder/owner of FaceBook told me he, like, wanted to, like, connect people. Nah, he wasn't really interested in the money. But he did use the capital he generated from received revenues for advertising to, like, buy more servers.
"Yeah,"he said laconically, "we doubled capacity in the past six months and will probably do so again."
And what does the site do? "It, like, connects people. College students mainly. Who share the same interests. We have about 16 million of them."
If you are a baby boomer, this was a Davos to make you feel old. Generation X is on the move, and the move is powered by Web 2.0 -- not that I understand what that means.
More conventionally, the expert economists who gathered in this Swiss mountain village all agreed that the world's economic outlook for 2007 was similar to 2006: another "goldilocks" year in which the three bears would stay away and the bulls would run again, perhaps just a little bit slower.
China, India, the US and Japan were all looking good as engines for the world economy.
One bear who might be lurking behind the trees in the woods was the housing market in the US, and a session entitled "What's that hissing sound?" was devoted to the US housing bubble, now beginning to leak.
Global warming was a big issue again with German Chancellor Angela Merkel saying it deserved to top the global agenda, and because of it Al Gore is again seen as a possible contender for the US Democratic nomination because of his "Än Inconvenient Truth" movie success about the planet's heating.
But even on the US election, everyone came back to saying the internet and blogging and new people-friendly websites are likely to be enormously influential, for the first time.
MoneyWeb's Alec Hogg and I had an argument about newspapers, he suggesting they are dying. In fact newspaper circulations grew five percent globally last year, but then again I have been dealing with this opinion on our impending death since 1973 when I first started in the industry.
Delightfully, Rupert Murdoch agreed with me that newspepers will still be around for a long time.
"Existing brands remain very very strong, and will still be around for a long long time. It is up to them to make their mark on the web and to do even better there than they do now," he said.
There were great discussions about blogs and bloggers, about a site called "dig" where stories are voted on, and if they get bad votes they drop down into a hole as they are "dug" by voters.
Davos also had the interesting session about the latest space missions, what depression was costing countries, how singles are running countries now and the womanisation of the workforce, sessions on colour and scent and technology.
There was geopolitics, examining who will succeed the US as a hyperpower, and influential politicians like Tony Blair and Merkel and President Mbeki made thoughtful inputs.
Each year at Davos, one country or continent has been the focus. Last year it was India. Before that China. Even Africa had its year.
But this year, it was the year of the internet. It overshadowed mere countries as its influence continues to grow globally, to grow and grow in multiples of digital doubling.
One day I am determined to understand it all.
Peter Sullivan - Group Editor-in-Chief, Independent Newspapers